Where possible reduce risk, maintain flexibility and keep a contingency fund for the unexpected. Here are some examples of how to achieve this practically:

  1. Do not take on long term commitments: leases, hire purchase…
  2. Work from home if possible.
  3. Keep stocks low and rotate.
  4. Minimum Viable Product or Service to prove market for concept.
  5. Do not spend money on consultants or branding, do it yourself for now.
  6. Use generic equipment that can be used for other purposes, do not buy specialist equipment that you will be stuck with on exit.
  7. Do not take on full time staff, use flexible staff and family and friends.
  8. Have an exit strategy just in case.
  9. Monitor cash flow and costs, and ignore people who say businesses have to trade for X before they make a profit. Design to make a profit from day one.
  10. Do not make any vanity purchases if things go well: cars, premises etc. Remain lean, keen and flexible.

Lew

Developer of Business Plan Quick Builder – great business plan from an easy template and BizzLink – the free landing page generator

Notes

  1. Inspired by our answer to a Quota question
  2. Photo by Kelly Sikkema on Unsplash